My question is, how was the amount settled on. Is that how much the admins expect to get from ads for those that don't donate, or are they just going to be hosed ridiculously.
What you mentioned would be my guess. Skinner is an idiot politically, but he's able to sit down and figure out the numbers he needs to make it pay off.
He's got people who pay more than $42/yr, so he's got to figure that by saying $42, that's all he'll get from them from now on. There's some that almost pay $42, and they'll kick in the extra to get the full membership. He's probably figured he'll lose several over this, but that's the cost of doing business, can't make everyone happy. A lot of the one's complaining will still stay on the island and put up with the ads though they claim they won't. They're hooked, they aren't going anywhere.
But he's got to know on average how much he makes off the ads from the non-donors, and like you said, that's probably where he's getting the $42 average he wants per active poster.
We need BadCat to run his Dumpster Diver program for us, if anyone knows where he is. Seems like there were around 5,000 somewhat active posters there, times $42, is $210K. That's pretty good.
.