Seems to me like she's always coming up with this same old idea. Solve the plight of the homeless by taking up a collection to buy advertising and billboard space, to "educate the public about the truth." This is her only idea. The DUmp coos, and pets her, and tells her what a fabulous plan that is. +1 K&R!
I don't know what she's picturing. Some dude driving along, sees the billboard and goes

! "I need to sign the deed to my house right now over to this slovenly woman right here in this beat-up car!"