The vast, vast majority either haven't heard of it, or if they have, won't even try to find it. The tiny clique of moonbats who watch PMSNBC is an enormous audience compared to Algore's money pit.
"Current" is not even available on my (Comcast) cable system, or in my satellite package, and there is some pretty obscure stuff in that. The press release stated that "Current" is only available to 75 million TV households, which is only about 2/3rds of the total US.
Unless a "network" is broadcast over-the-air (falls under the "Must Carry" FCC regulations), below a certain level of viewership, the network has to actually PAY the cable or satellite carrier to put them on......and those fees are quite heavy, particularly in the top thirty Nielsen markets.
I doubt that KO will even move the needle for Current......his ratings at MSNBC ran consistently under a million per night.......on Current he'll be lucky if he can hit 100k......the threshold for the TV ratings system STARTS at 300k. A shows Nielsen numbers (or lack thereof) drives the "rate card", which is the price the network can charge for advertising on the show. A "One-share" which was KO's average numbers at MSNBC mean that a 30 second spot will sell for around a grand apiece....... A "point 3" share which represents about the max that KO can generate on "Current" will mean a price of about $100 for the same 30-second spot.......meaning his advertisers (if there are any) will likely be your local "Gutter Helmet" company.
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