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Walgreens' 50-cent beer Walgreens, the national drugstore chain that recently announced plans to sell more groceries, has gotten into the beer business too. Starting in December, the Illinois-based retailer began offering a house brand called Big Flats 1901, noted for its affordability: 50 cents a can, or $2.99 for a six pack. "In this tough economy, consumers are looking for value," a Walgreens spokesman told the Chicago Tribune. Big Flats is manufactured by City Winery, which also makes house brands of alcohol for Trader Joe's and Costco. The beer is currently available at about 4,600 of the chain's 7,655 stores. Will this recession-proof brew appeal to cash-strapped consumers? (Watch a local report about Walgreens' alcohol venture)The Week
Walgreens Rolls Out Private-label Beer, WineIn February, Walgreens will debut Colby Red, a red wine, which will join the chain’s Southern Point and David Stone wines. The wine and beer launches are part of Walgreens’ agenda to increase its alcohol offerings and sales. In the 1990s, the drug store halted its alcohol sales, but has started to sell it again. NACS Online
Isn't PBR slum enough for the market?
It can't any worse than Schmidt, Ballantine, Black Label,..................................could it?
Red, White & Blue?
here's the swill I used to drink in HS: