meh
It's their marketing decision. If it turns too many people off GLAAD won't get any advocacy.
Or maybe the viewing public will say, "Aw-w, how cute!"
What with all the faggotry in daytime TV (the little of it I've had occasion to overhear on occasion), the pole smoking that's become fashionable in all the dog shows (Cesar Millan), DIY shows, and the general collapse of any sort of normalcy in today's society, MSB has it nailed right there.
Most people think it's unique and special and oh-so-nice.
It's become politically incorrect for my stomach to turn every time I see or hear mention of "And here's Paul and his partner Ben. We're going to help them get a handle on Bowser before Bowser decides that faggotry ain't all that it's cracked up to be."