I exercise some horses for people who spend about that much on jeans, judging from some eavesdropping I've done.
I have a favorite style for riding that runs me $30-40 and spending that is a new thing. The pair I get the most compliments on is a $7 pair of LEIs I found at Wally World one day when my pants at work got soiled early in the day and I couldn't run home.
I don't know if I could spend that on jeans if I had the money. Wouldn't mind finding out, though!