http://www.democraticunderground.com/discuss/duboard.php?az=view_all&address=236x73298Oh my.
Phentex (1000+ posts) Sun Jan-03-10 11:12 AM
Original message
Why do they change everything around in grocery stores?
Every few years, the stores do a major overhaul. I know they do extensive research about food placement, but why do they keep changing it? Is it just so we'll go down every aisle again? It can be so annoying!
It's annoying because primitives are reactionaries; primitives want everything to stay the same as it is, forever and ever. That relieves the primitives of having to open their eyes and look around.
The primitives don't like change.
BarbaRosa (1000+ posts) Sun Jan-03-10 12:18 PM
Response to Original message
1. A distraction from rising prices?
I don't know, but yes it is annoying.
livetohike (1000+ posts) Sun Jan-03-10 12:38 PM
Response to Original message
2. It's to keep the customers in the store longer so the customer will impulse buy something they see that they may not have seen otherwise. The endcap displays at the end of aisles are always changing for that purpose.
My b-i-l retired from Trader Joe's so I have the inside track on the psychology of store set up
The "psychology of grocery store set-up" goes way back to the 1920s, if not before, with the advent of the now-defunct Piggly Wiggly chain.
It's very simple; one doesn't have to have a relative in the business to understand it.
Items that are going to be purchased anyway are put way back in the far corner of the store, so as to encourage "impulse buying" on the way back there, and back up to the cash register.
This is why franksolich does not patronize mega-grocery stores.
Items that are going to be purchased anyway are put on the lower shelves, where one has to bend down, so as to give prime space to "impulse buying" offerings.
Endcaps never have items that are gong to be purchased anyway.
It's all very simple.....excepting possibly to primitives.