I can see the value in requiring this guy to pony up a little bit of money for him to get his "sidewalk vendor license."
After all, he's trying to make a buck in a city that is notorious for its liberal views. Taxing somebody trying to make a buck is the hallmark of that fetid, stinking city.
But bureaucracy does not lend itself well to creative thinking.
The appropriate thing to do would have been to require this man to jump through the hoop and get his license, but charge him only $20 for it. The business about an ID card could have been dealt with also with a little creative energy.
But we're talking SF - city of queers and unthinking bureaucrats who are trying to "teach" Moore a "lesson."
Asshats.
BTW, I'm not seeing that Moore was fined. He was told to pony up the money for his license - nothing more. The OP title is not quite accurate.