How original! And it worked so well when this tactic was used against Rush in the 1990s.
Somehow I have a feeling that many advertisers are going to look at this tiny obscure group, and then at however many hundreds of thousands or millions of page view Breitbart gets daily and do it little math. And for those who can't/won't do that math, lots more advertisers will rush into any voids.
A moral question ... is Breitbart.com morally obligated to thank these fools and their shills at outlets like the NYT for the free advertising?