The Conservative Cave

Nike Plans Job Cuts, Global Operations Overhaul Amid Weak Sales Outlook/b]

https://www.theepochtimes.com/business/nike-plans-job-cuts-global-operations-overhaul-amid-weak-sales-outlook-6098789?utm_source=partner&utm_campaign=BonginoReport&src_src=partner&src_cmp=BonginoReport

Schadenboner alert!!! Schadenboner alert!!! Nike lost me when they backed Kaep's tantrum. I finished using the Nikes I had (which needed after-market insoles to prevent plantar fasciitis, my purchase mistake) and switched to Hoka or the New Balance "Fresh Foam" series. Meanwhile Nike kept making socio-political "statements" - e.g Dylan Mulvaney, who AFAIK is nothing athletic - that alienated existing and potential customers of differing socio-political views ... like me. Nike makes good running and trail shoes; so do Hoka, Brooks, Saucony, New Balance, Salomon, Mizuno, Adidas, Puma, On, Under Armor, ......

The Nike CEO's memo to his employees was 860 words.

But here were the 33 that stuck out: "Over the past year, we've put sport at the center of everything we do. We're seeing encouraging signs of progress, but we have more work to do to win over the long term."

That was sent out on Oct. 1, one day before Nike's stock price closed at $33.87 per share — its lowest in over 12 years. The once unstoppable athletic titan expects more layoffs in 2027 after already cutting staff twice this year.

And you have to wonder if that sentence — "over the past year, we've put sport at the center of everything we do" — was as much a confession as it was a mission statement. Nike chose politics over its core identity, and it's desperately trying to course correct.

Last month, Outkick's Dan Zaksheske listed a series of decisions the company made over the past few years aimed at courting a left-wing audience. In 2019, it tapped Colin Kaepernick as the face of its 30th anniversary "Just Do It" campaign. In the wake of George Floyd's death in 2020, it ran its "For Once, Don't Do it" ad, which included lines like "don't pretend there's not a problem in America," and "Don't turn your back on racism." In 2023, it partnered with female-identifying male Dylan Mulvaney to promote women's leggings and sports bras — seemingly unfazed by the backlash Mulvaney's partnership with Bud Light sparked. There was also the "Equality" commercial in 2017 that featured phrases such as "the ball should bounce the same for everyone."

The thwarted airplane hijacking last week could have been even more deadly than we realized if the Omani terrorist had been able to carry out his plan.

Hamam al-Hammami, the Omani who was a “free Palestine” activist, attended a UK university, drew inspiration from al-Qaeda, and was too radical even for Oman to allow him to fly, was the copilot who hacked up his pilot and tried to crash a FlyDubai flight this week. Fortunately, a group of Israelis and two off-duty pilots were able to eliminate the threat and land the plane. Al-Qaeda has since praised al-Hammami and called for more hijackings. And just as when Al-Qaeda performed the 9/11 attacks, al-Hammami was planning not only to kill about 180 people on the flight, mostly Israelis, but also to crash the plane into a building.

Apparently, the reason the terrorist committed his assault on the pilot so close to Israel was that he was aiming to hit Ben Gurion Airport. Israeli officials relayed this information to their press after interrogating the pilot.
JFEED reported October 4:

Quote

The plan, investigators say, was to approach Ben Gurion as if for a normal landing, and then, at the last moment when interception would no longer be possible, to crash the plane into the terminal and cause mass casualties. The attack was foiled only because the wounded captain managed to open the cockpit door…

Israeli officials also noted that al-Hamami arrived at Ben Gurion in June as part of the flights he was operating. During that visit in June, he gathered intelligence to prepare and plan the terror attack he intended to carry out.
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Crew members reportedly told the Israelis who restrained al-Hammami to untie him. Suspicious, yes?
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Al-Hammami has been planning this attack for a long time and specifically studied which airline companies would best suit his genocidal antisemitic purpose. "I searched and checked which company flies to Tel Aviv, and that's why I chose Fly Dubai. I tried to get hired by all the companies. I planned the operation even before I was accepted by the company,” he reportedly told interrogators.

FlyDubai messed up really badly, because, as I mentioned above, Oman — which is often favorable toward the terrorist Iranian regime — found al-Hammami a too dangerously fundamentalist Muslim even for them and grounded him. FlyDubai hired him without consulting his former employer. Furthermore, pilots from countries that do not have diplomatic ties to Israel are not supposed to be flying to Israel, so that was another strike against an Omani.