El-pinko wants to go up on the rent....but then when the woman couldn't pay the rent, she'd get evicted, become homeless and El-pinko would look like an evil, heartless, capitalist.....so, she busts up a family and gets them thrown out. Now she can go up on the rent and her conscience won't bother her.
Of course she wasn't going to have a problem with her conscience. They have had an agreement for many years. She promises her conscience that she won't bother it if it promises not to bother her.