
OK, so the first image Oreo posted was the one on top. In response to some of the negative comments, they posted this full one for all the world to see. Now, my problem with this isn't about gays, or racism. (Although, you did a bang up job of inflaming people with that 2nd pic, Oreo....Idiots) My problem with this is strictly from a business/sales perspective as I said on FB.
As a business that sells yummy treats, (Kraft) should your goal not be to sell as much of it as possible? SO...should your thought process not be in the realm of "How can we make slogangs, market, campaign, etc for Oreos, and our other assorted treats instead of making a political agenda out of your company? BOTH the gay thing, and the race thing are still battles in the U.S. It's a fact. So as a business person, why would you even go there when you KNOW damn well (if you're intelligent) that some people are going to shun Oreos if not Kraft itself? Does EVERYTHING have to be

political? Does EVERYTHING have to have a

agenda with it?
It just isn't smart business. Your end goal should be to SELL. To make PROFIT! End of freaking story! And I'd say the same thing if I were the CEO of Kraft. (Though, if I was, this campaign would have been shot down immediately.