If the last six years haven't convinced you that any such system would be completely corrupted by a hyper-partisan Administration, you are a complete idiot.
Actually, to a DUmmie that isn't a bug, it's particularly attractive feature.
Imagine the Obozola administration in charge of all political advertising funding.
Then think "Lois Lerner" and the 'fairness' she would visit upon "those Republican *ssholes" she despises.