nycbos actually nailed it.
All Moore cares about are attention and publicity, especially now that he's such a has- been.
His entire career is filled with one instance after another of him slandering, screwing over, and back- stabbing people gullible enough to trust him/ think he was looking out for them, when all he really cares about is his own ego.
The difference is, we on the Right were smart enough to see through all his BS right from the start. The Left fell for it hook, line and stinker, as he knew they would.
That's part of why we hate him so much, he's kind of like that faux- Muslim troll that kept trying to bother us a couple years ago: Someone who we can tell is a lying, hypocritical fraud who doesn't really believe even a third of what he spews, but he spews it anyway for his own purposes (The faux- Muslim troll sought to make himself look enlightened and make us look like Islamophobes, Moore sought to make himself look like a working- man's hero and make a ton of money from it).