
"David Letterman directly apologized to Gov. Sarah Palin and her daughters on his program Monday night, saying he took responsibility for a joke that had offended Ms. Palin, her family, and her supporters.
Mr. Letterman opened the desk portion of his show with the apology in which he said he wanted to say he was sorry to “to the two daughters involved, Bristol and Willow, and also to the governor and her family and everybody else who was outraged by the joke.†Two weeks ago on his “Late Show†program on CBS, he had joked about Governor Palin attending a Yankee game with her daughter.
*snip*
CBS executives said Monday that they had exercised no pressure on the late-night star to offer any apology and that they had seen no real impact on advertisers from the protests.
One advertiser, Embassy Suites Hotels, sent word to Ms. Palin’s supporters that they had ceased advertising on CBS’s website and did not want to be associated in any way with Mr. Letterman’s comments."
LinkToo little , too late, Dave.